What is a domain name?
A domain name is the address people type to reach your website, like yourbusiness.com. You rent it yearly from a registrar.
A domain name is the web address people type to reach your site, such as yourbusiness.com. It is easier to remember than the number-based address computers use. You do not buy a domain forever. You register it for one or more years through a registrar and renew it before it expires. The same domain can power your website, your email addresses (like you@yourbusiness.com) and other services, all through its DNS settings.
Why it matters for your business: Your domain is part of your brand and the key to your email. If it lapses, your site and email go dark, and someone else can register it.
Related articles
More in Glossary
Still need help?
Ask our team