What is a hashtag?
"A hashtag is a word or phrase after a
A hashtag is a label that starts with #, such as #denverplumber or #smallbusiness. On platforms like Instagram, TikTok, X and LinkedIn, tapping a hashtag shows other posts that use it. Hashtags work best when they are specific and relevant. Using too many, or ones unrelated to your post, can look like spam and rarely helps.
Why it matters for your business: A few well-chosen local or topic hashtags can help new people discover your posts beyond your current followers.
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