What is a seed keyword?
A seed keyword is a short, basic phrase that describes your business. It is the starting point for finding other keywords to target.
A seed keyword is a simple starting phrase, such as "roofing" or "dog grooming." You enter it into a keyword research tool to find related searches, questions and longer phrases people actually use. Seed keywords usually come from your services, products and the words your customers say on the phone. They are rarely the final targets. They are where the research begins.
Why it matters for your business: Good seed keywords lead to a keyword list that matches how your customers really search, so the pages we build target the right things from the start.
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