What is a featured snippet?
A featured snippet is a highlighted answer Google sometimes shows near the top of results, quoting part of a web page with a link to it.
A featured snippet is a special box that pulls a short passage, list or table from one web page to answer a question directly. It appears near the top of the results with a link to the source. Google chooses the page automatically. You cannot buy or request the spot. Pages with a clear question as a heading and a direct answer right below it are more likely to be picked.
Why it matters for your business: Winning a featured snippet puts your business above the regular results for that question, which can bring visits and build trust as the expert.
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